Peter Armstrong, Director
Peter Armstrong is a founding partner, principal investor and Board Director at Alder Bay Equity Partners. Peter is also Founder and Executive Chairman of Armstrong Group, owner and operator of the award-winning Rocky Mountaineer luxury train company as well as numerous holdings in the travel and tourism sector.
Since its inception in 1990, Armstrong Group has evolved from a small entrepreneurial dream into one of Canada's most admired and respected companies. Under Mr. Armstrong’s leadership, the first acquisition was the federal government’s fledgling tourist rail service through the Canadian Rockies. That first foray has now become the acclaimed, Rocky Mountaineer, offering premium rail experiences through the majestic Canadian Rockies. Rocky Mountaineer has been recognized with numerous awards and including the prestigious World Travel Awards’ “World’s Best Luxury Travel Product” and as one of the “50 Best Employers in Canada.”
Mr. Armstrong is active in the local business community and serves on many industry and community Boards. He is a recipient of the Canadian Venture Capital Association’s Entrepreneur of the Year Award, Ernst & Young’s Entrepreneur of the Year Award for Tourism and Hospitality and is a member of both the Canadian Railway Hall of Fame and the Canadian Tourism Hall of Fame. He has received an Honorary Doctorate of Law as well as an Honorary Doctorate of Technology.
Steve Wade, Principal
Steve is a founding partner and principal of Alder Bay Equity Partners. Steve co-leads the origination of new investment opportunities and actively co-leads all aspects of the firm’s investment process. He is also member of Alder Bay’s investment committee and an active director of Alder Bay’s portfolio companies.
Steve’s background is in private equity, with experience including the acquisition, integration and operation of businesses in North America & Asia. His investment focus and experience to date includes both private and public transactions in a range of industries including technology, medical services, distribution, residential & commercial construction, niche manufacturing and financial services.
Steve holds an MBA specializing in the commercialization of new technologies from Simon Fraser University and a Master of Information Management from Queensland University of Technology in Australia.
Outside of work, you can find him on a sailboat, surfboard, snowboard or road bike.
Cameron Pollard, Principal
Cameron is a founding partner and principal of Alder Bay Equity Partners. Cameron co-leads the origination of new investment opportunities, negotiation, structuring, financing, and execution of all transactions. He is also a member of the firm’s investment committee. Cameron is responsible for overall portfolio monitoring, and is an active director of each of Alder Bay’s portfolio companies.
Cameron has over a decade of private company transaction and investing experience in the fields of private equity, investment banking and venture capital. His investing and M&A experience covers a wide range of industries, including manufacturing, distribution, third-party-logistics, healthcare services, infrastructure construction, technology, and industrial services.
Cameron has a Bachelor of Arts from the University of Western Ontario and a Master of Management from the Sauder School of Business. Outside of work, he enjoys sailing, snowboarding, road biking, and travelling. He is married and is a proud father of two.